What is Cashew?
Cashew Research is a market research platform that simplifies survey creation, audience targeting, and data analysis.
The Problem: Inefficient Market Research
Traditional market research is fragmented and time-consuming. Researchers juggle multiple tools for survey design, panel sourcing, distribution, and analysis. Manual workflows slow down insights, and small teams often lack access to the same quality of data and automation that enterprise research departments enjoy.
The Solution: An Integrated Platform
Cashew Research brings survey creation, audience targeting, and data analysis into a single platform. Two core experiences power the workflow:
- Mobile app for respondents — Participants complete surveys on their phones, enabling mobile-first research that reaches people where they are. Higher completion rates and faster response times.
- Self-serve portal for researchers — Marketers and researchers design studies, target audiences, launch surveys, and analyze results without relying on external vendors or complex integrations.
Who Uses Cashew?
Cashew is built for marketers and researchers at small and mid-size businesses who need fast, reliable insights without enterprise-scale budgets or dedicated research teams. Product managers, brand managers, and customer experience leads use Cashew to validate ideas, track brand health, and understand their audiences.
Key Differentiators
Proprietary Consumer Database
Cashew maintains a proprietary consumer database of opted-in respondents. Researchers can target by demographics, behaviors, and custom attributes without sourcing panels from third parties. This reduces cost and complexity while improving data quality.
AI-Powered Automation
AI assists throughout the research lifecycle: suggesting question improvements, generating insights from open-ended responses, and summarizing key findings. Researchers spend less time on manual analysis and more time on strategy.
Mobile-First Design
Surveys are optimized for mobile completion. Respondents get a smooth experience on any device, and researchers benefit from higher engagement and completion rates compared to desktop-only surveys.
Researcher-Founded
Cashew was built by researchers who understand the day-to-day pain points of running studies. The platform reflects real workflows: study setup, survey logic, quota management, and reporting are designed for how research actually gets done.